Great Lengths haircare

I stocked this line in my salon and I sell it here. It is a small range and the products are not interchangeable, so which one you buy matters a great deal more than how many.

Why a hair extension company makes shampoo

Great Lengths is an extension company first. The haircare came second, and it exists because of a problem the extension business created for itself.

A bonded extension has to survive being washed several hundred times. Most shampoos are formulated to clean efficiently and be rinsed away, and efficiency is exactly what degrades a bond — strong detergents, high alcohol content, aggressive clarifying agents. A brand that sells extensions and then watches them fail under the customer's own shampoo has an expensive problem, so they built a range that would not do that.

The useful accident is what that constraint produces. Formulate for something fragile that must last two years, and you end up with products that are gentle on hair that has been coloured, lightened, straightened or simply worn long enough to be old at the ends.

I trained stylists in the Great Lengths application system at my salon on 57th Street. That is where my confidence in this range comes from — not from a brand pitching me, but from watching what happened to the work six months later depending on what people washed it with.

You do not need extensions for this to be relevant. If your hair is long, coloured, or chemically treated, you have the same problem an extension has: the ends are old, they have been through things, and nothing is going to repair them. All you can do is stop making it worse.

The shampoos, and which is yours

Four of them, and they are not interchangeable.

Daily Moisture is the default. All hair types, with the emphasis on dry ends and a dry scalp. If you are not sure, this is the one.

Structure Repair is for hair that has been through a chemical service — colour, lightening, straightening — and feels rough rather than merely dry. Repair is a generous word in this industry. What these products actually do is fill and smooth temporarily. That is worth having, but it washes out, and anyone promising permanent repair to a damaged cuticle is selling something.

Ultimate Colour is for coloured hair, including bleach-and-tone work. If you spend money at a colourist, this is the one that protects it.

Silver Shine is a toning shampoo for blonde, grey and silver hair, and it does a specific job: it counters the yellow that appears in light hair over time. Do not use it as your everyday shampoo. Alternate it with one of the others, or the tone builds up and goes flat.

The one nobody understands

Anti Tap Water is the product in this range I get asked about least and would recommend most.

Hard water leaves mineral deposits on hair. It happens gradually, it does not rinse out with ordinary shampoo, and the result is hair that feels coated, looks dull, and takes colour unevenly. Clients who moved apartments would come in convinced their hair had changed. Often their water had.

If your hair feels heavy and looks flat no matter what you use, and especially if you have hard water, try this before you spend money on anything described as a repair treatment. It addresses a cause rather than a symptom.

Conditioning: pick one, not three

Three ways to condition here, and most people should own one.

60 Second Conditioner is the everyday one. In, wait, out.

Leave-In Conditioner is lightweight and stays in. Aloe vera, vitamin E, jojoba oil, silk protein and panthenol. It makes hair easier to comb and does not weigh it down, which matters if your hair is fine enough that most leave-ins flatten it.

High Performance Mask is the weekly one, and it comes in a jar rather than a bottle for a reason — it is thick. Ends only. A mask at the root makes hair limp and does nothing useful, because the root is the newest, healthiest hair you have.

Using all three does not compound. Choose based on how much time you will actually spend.

Styling, in the order you would use it

Heat & Care Spray goes on damp hair before the dryer. If you use heat on your hair and own nothing else from this list, own this. Check the temperature rating printed on the bottle and do not exceed it — the figure varies between the European and American listings and the bottle is what governs.

Volume Care Mousse is alcohol-free, which is unusual for a mousse and the reason it belongs in a range built around bonds. Alcohol dries hair, and a drying styling product applied daily undoes what a gentle shampoo achieves. The hold survives humidity, which if you live anywhere like Florida is the only claim that matters.

Serum Hair Fluid and Soft Finish Spray are finishing products, used on dry hair at the end. Small amounts. Both of these are easy to overuse.

The brushes

Three Acca Kappa brushes come through Great Lengths — a styling and travel brush, a wood oval, and a square paddle. I like them. They are properly made, the finish is good, and they hold up.

I make my own brushes too, and they are different tools rather than competing ones. The Acca Kappa oval and paddle are for detangling and finishing. Mine are round brushes, built for blow-drying and shaping, and they are at bombshellbrush.com.

If you are starting

Buy two things: the shampoo that matches your actual problem, and one conditioning product. Use them for six weeks before adding anything.

Adding four products at once tells you nothing about which one worked. It is the most common mistake people make with an expensive range, and it is the reason so many bathroom shelves are full of half-used bottles that nobody can evaluate.

See the full Great Lengths range


Great Lengths is stock I buy and ship myself. Unlike the rest of this site, there is no Amazon link and no commission here — you are buying from me.